|
Each
Level shows that information is further categorized to make it more
specific and relevant to the topic. In most cases links of
various sites have been compiled
that give the best information on the topic and where none is available
content has been
provided. The Levels of Information
within each Topic depend on the need to categorize the topic further.
For
every topic it is not just information. On the right hand side Tool
Boxes, Special Corners, Tutorials
have been added where
one can download forms for free, read
and download freely available guides, take a course on various unknown
topics etc. For e.g.
in our Patents
& Copyrights we have given special corners on Patents, Trade
Marks etc. where various forms related to Patent or
Trademark filing have been provided
to download, Government Resources can be seen etc.
For
those SMEs, which have no idea about Computers & Internet and
want to understand and learn efforts have been made to help
you understand both. A special Information
Component called Learn Internet
in which the information is compiles as if one is
attending a school. It has interactive lessons,
Free Guides. Tutorials, Dictionaries etc.
For
those aware of technology and are more interested in How Internet
can help their Business, a separate section has been
created in Learn Internet
which discusses various topics as to how Business could be done
over Internet and explaining topics like
Internet Marketing, E-commerce
and many more.
To
make the mode interactive- suggestions, articles, thoughts are invited
on every subject so that it becomes a two-way
communication and the valuable feedback
can be incorporated to make the content better.
2. Web Enabling Component
Apart
from information SMEnetwork has taken an initiative to web enable
all its registered members which means this component is
only for those who become its members. For
registration Details Click
Here.
Web Enabling means to give the members a
web identity, which can then be used for marketing the company and
its products. For
e.g. If Company XYZ becomes a member then
it would get a web address - www.smenetworrk.net/xyz which can be
used in
Business Cards, Letter Heads or wherever
the company advertises itself.
Now
by themselves it is both expensive as well as difficult to maintain
a website for any SME and again SMEnetwork has risen to
the occasion by providing a webpage for
just 500 Rs. and maintenance so easy that even a child can do it.
This
Web Address gives XYZ a Home Page in which would have following
essentials:
1. Name and Details of 5 Products/
Services
2. About the Company and its Logo.
3. Contact Person
4. Address with Phone No. Fax and
Email.
5. Two Photographs of Products/ Services
6. An image conforming the Quality
Standards (if a company has them)
7. A seal which shows the name of
Industrial Association which approved the membership of the company
in SMEnetwork.
The Web Page is standard for all the
members and the information is easily changeable in case address
changes or Company
Logo changes or simply to change the
photograph to give a new look.
The
Information on the Web Page is enough to know about the company
and its practices and if presented effectively is bound to
get new Customers or Suppliers.
The
other advantage is that the member becomes a part of the Trusted
SME Community and clears fears about credibility of the
company which is one of the major
problems of Internet but not of SMEnetwork. Only those members are
allowed who are trusted
and reliable.
SMEnetwork
has tried to take care of all its members by first of all providing
them the necessary tools for having Web Presence
and then marketing for them
as well by making them a part of the trusted SME Community.
3. Network Component
The
Third pillar allows SMEnetwork and its members become a Community-
Horizontal as well as Vertical.
Anything,
whose success depends on cooperation/collective efforts, need to
become a community where its members believe in
common values and systems. This fundamental
stands for all- Family, Business, Society etc.
Same
stands for World Wide Web. All the Web Sites, which have been successful,
are those, which have managed to form a
community and some of them, are so
strong that they have challenged the authorities in their area.
SMEnetwork
also aims at building such communities Horizontally i.e. across
the Nation as well as Vertically i.e. across one
chosen sector. For Building these
Communities the role of associations (in Various States/ Districts
and in Various Sectors/
Products) is very important and they
would act as catalysts for nurturing these communities.
Horizontal
Community: This means that a visitor can go anywhere across
India from SMEnetwork. It would be networked across
all the States and Districts within
that state. Every State and District would have its own web site,
which would have both Business
and General information about the
place. To view these pages one has to first go to Home Page, Select
the Networked State and
then From the State to the Networked
District.
Again
to lend credibility to the Information, only State Level and District
level Associations of that State and District respectively
would manage the Information and Content
about the place.
Vertical Community: Now apart
from State and district Level Association there are associations
which cater to only one Industrial
Sector like Engineering and within
Engineering there are further more specialized associations like
Chemical Engineering, Civil
Engineering etc. These are what we
call Vertical Associations who are specialists in their Domains
and unlike Horizontal cater to a
specific area.
These
associations would act as catalysts in developing a Vertical community.
they would manage their domains and provide
specific and enriched information
for the viewer.
The
idea behind involving all the associations is to make SMEnetwork
a community where people could come and share their
knowledge and Expertise about their
areas and provide SMEs and others with valuable Information. As
Associations are the most
knowledgeable due toi their experience
who could be better than then in providing information.
Each
State /District (or Sector/Product) to have its News section which
would be updated and maintained by the Association. It
would also have Flash Messages which
are short Messages to display something important to be done or
about to happen.
The
idea is to break down all possible barriers arising in Business
by providing Information Geographically as well as Product Wise.
The Value it would Create could be
seen from this.
Example: Suppose Mr. ABC based in Muzaffarnagar
wants to know whether his product has a market in Tamil Nadu. He
has 3
options:
1.
He could go to Tamil Nadu from the Main Page and read about the
Industries and Markets there. He could even phone/email the
Association managing Tamil
Nadu about his details, which would then respond with the details.(Note:
If he is a member of
SMEnetwork the response
from Tamil Nadu is likely to be faster due to the Trust Factor.)
2.
Mr. ABC could take an alternative route by going to the Networked
Sector/Product which covers his product and ask about the
feasibility of selling his product
in Tamil Nadu.
3.
Ideally He could Do both by asking both the experts for their views
and take a decision. Meanwhile if he decides to make a visit to
Tamil Nadu he could take Associations
Help in finding an appropriate place to stay and manage his visit.
So
by just trying to visualize ourselves in Mr. ABC's shoes one can
understand that these problems are often faced by SMEs and
with increasing competition these
are going to be the order of the day and how the NetworkedStates,
NetworkedSectors and
NetworkedAssociation could
help anybody.
And
the day people start believing in the System we end up becoming
a complete Trusted SME Community for whom there are no
boundaries and walls.
4. Interactive Component:
This section is again only for the Registered
Members. (For Registration Details Click
here)
In
this section the members have been provided tools to interact with
each other and even the Government. Below is a brief
summary of all the tools and for details
Click Here.
i)
Trade Leads-This allows a member to post offers to Buy and Sell
various items and also see other members' offers and bid for
them.
ii) Forums- This simply means discussions
on the Internet. This is to allow each member to read the thoughts
of other on various
Special Topics and
even post his views for the same. This enables learning as well
as sharing of Ideas.
iii) Email- This allows to send and
receive emails on SMEnetwork both from members and outsiders.
Want to know more about email.
iv) Messenger-This tool although similar
to Email in design differs in concepts. In Email a person can send(receive)
messages
to(from) anybody
who knows the email address but Messenger is only meant for sending
Messages to Members of
SMEnetwork. Others
cannot use it. It is interconnected with Trade Leads and Forums
meaning a member can compose
messages from Forums
and Trade Leads directly which would be sent to the concerned member.
Unlike in Email where a
message is sent
to abc@smenetwork.net, in messenger it can be simply sent to abc.
v) Grievance Cell-This tool allows
a member to send his Grievances to Central as well as State Governments.
Within the
Governments one
can choose the Ministries and Departments. All these components
like Pillars stand together and no one is
less important than
the other. They all reinforce each other and together constitute
the spirit behind SMEnetwork .
|